Congress Organizers

The GROW EAST CONGRESS is a project initiated and organized by Prof. Arnold Schuh, Director of the Competence Center for Emerging Markets & CEE at WU Vienna, and Dr. Manfred Berger, Partner of ICONIC Consulting & the Founder of Neusicht Think Tank. The Aussenwirtschaft Austria/Advantage Austria, the international arm of the WKO (Austrian Federal Economic Chamber), is our congress partner.


About the Congress

The main goal of this congress series that started in 2007 is to provide insights into the current developments in the emerging Europe and highlight the challenges that international and local firms face when expanding into and competing in CEE markets. In this way, we help profiling Vienna and Austria as a “knowledge-hub” in CEE business in the geographic center of this region. GROW EAST offers a platform for the exchange of ideas and experiences between representatives of firms operating in CEE, academics and business students interested in the markets and economies of this region.


Target Groups

Owners, executives, marketing and sales executives, export and country managers of national and international companies as well as consultants with focus on Central, South-Eastern and Eastern Europe. Furthermore, academics and business students with interest in CEE management and business.

Dr. Manfred Berger

IQONIC Consulting

Fischerstiege 10/15

1010 Vienna, Austria

+43-1-513 37 98-13

Prof. Dr. Arnold Schuh

Director, Competence Center for Emerging Markets & CEE, WU Vienna

Welthandelsplatz 1 – Building D1

1020 Vienna, Austria

+43 1 31336 4608

Congress Partners