The Program


08.30 - 09.00
Registration online/WKO Conference Center
09.00 - 09.15
Welcome & Opening

Christian H. Schierer, Regional Director Europe, ADVANTAGE AUSTRIA

Overview of the Program

Manfred F. Berger, Partner of ICONIC Consulting & Founder of NEUSICHT Think Tank

09.15 - 09.40

Doing business in CEE in uncertain times - Arnold Schuh, Director, Competence Center for Emerging Markets & CEE, WU Vienna

09.40 - 10.40
Session 1: The Big Picture
  • Central and Eastern Europe confronted with “Great Volatility“ on the economic, financial and geopolitical level.
    Gunter Deuber, Head of Research, Raiffeisen Bank International AG
  • Making the EU more energy resilient: current challenges and possible solutions - Christian Mandl, Head of the EU Policy Department, Austrian Federal Economic Chamber
  • CEE Shoppers: Behavior change in the age of permacrisis - Tobias Schediwy, Commercial Director CEE/Consumer Panels & Services, GfK

Moderation: Manfred F. Berger, ICONIC/NEUSICHT

10.40 - 11.10
Coffee Break
11.10 - 12.10
Session 2: The Strategic Responses by Multinational Firms
  • Andrey Yekimov, General Manager Henkel Consumer Brands Romania & Bulgaria
  • Herbert Krutina, Division Manager SEE, Member of the Board, STRABAG AG
  • Gábor Márta, Managing Director of Rail Cargo Logistics
  • Krzysztof Soszyński, Vice-President of the Board, Inter Cars S.A., Poland


Moderation: Arnold Schuh, WU

12.10 - 12.50
Session 3: The Outlook for CEE and Rebuilding Ukraine
  • The Polish View - Valerie Breitenfeld, Austrian Deputy Trade Commissioner for Poland
  • The Romanian View - Gerd Bommer, Austrian Trade Commissioner for Romania
  • The Ukrainian Business View – Olga Trofymova, President of the Ukrainian Association of Management Consultants
  • Rebuilding Ukraine – Thomas Matejka, CFO, Raiffeisen Bank Ukraine

Moderation: Christian Schierer, Regional Director - Western, Northern, Central & Southern Europe, ADVANTAGE AUSTRIA

12.50 - 13.00
Summary and Outlook